Selling A Business: Three Types of Buyers

When selling a business through George and Company, it is important to recognize that there are different types of potential buyers. Each buyer will view your business with different goals and a different understanding of its value. One might see that your business might have good income opportunities. Another might see it as a good expansion to an existing customer base.


You want to be sure that you business ends up in the proper hands when selling. George and Company will work with you to assess which buyer is the right one for your business.


The Three Types of Buyers

At George and Company, we understand the many difficulties when it comes to selling a business. Fortunately we have identified three of the most common types of business buyers. Each have their own goals and needs.

  • The Job Finder
  • The Financial Buyer
  • The Strategic Buyer


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