Resources for Business Owners and Buyers
Practical insights, real-world examples, and expert guidance to help you make informed decisions at every stage of the business lifecycle.
Buying or selling a business is rarely a single decision. It is a process that involves timing, preparation, valuation, and the right guidance along the way.
The George & Company Knowledge Center brings together our most useful insights, real-world examples, and educational resources to help you make informed decisions with confidence. Whether you are planning years ahead or actively evaluating your options, these resources are designed to meet you where you are.
Case Studies
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Testimonials
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Video Library
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Educational Resources
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External Resources
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Start with the questions that matter most
For many business owners, the decision to sell is shaped long before a business is officially on the market. Questions around timing, valuation, readiness, and risk often surface years in advance, even if the sale itself feels far off.
The resources featured here focus on the issues that most commonly affect sellers. They address why businesses struggle to sell, what factors influence value and buyer interest, and what owners can do early to improve outcomes. These insights are drawn from real conversations and real transactions, highlighting patterns we see when owners wait too long to prepare or misunderstand what buyers are looking for.
If you are considering a sale at any point in the future, these resources are designed to help you think ahead, avoid costly missteps, and position your business more effectively when the time is right.
100+
Success Stories
Featured business buying and selling resources

Ten Reasons Businesses Don't Sell
Most businesses that fail to sell aren’t broken — they’re unprepared.
This guide explores the most common (and costly) reasons deals fall apart, drawn from real-world transactions involving valuation gaps, customer concentration, financial blind spots, and emotional readiness. Learn what quietly kills deals — and what disciplined owners do differently to protect value and timing.

Understanding Business Valuation Without the Math
Valuation isn’t about formulas. It’s about confidence.
This guide explains how buyers really assess value, why multiples vary, and what owners can influence well before a sale process begins — without spreadsheets or technical valuation theory.
Explore our business advisory resources
Client Testimonials
Real perspectives from business owners and buyers who have worked with George & Company. These stories reflect our process, communication style, and commitment to outcomes.
Business Brokerage Case Studies
Detailed examples of advisory engagements and transactions, highlighting challenges, strategy, and results.
Video Library for Buyers and Sellers
Short, straightforward videos covering common questions, market insights, and guidance for buyers and sellers.
External Business Resources
A curated collection of third-party articles, tools, and industry resources we trust and reference regularly.
Guides, tools, and downloadable resources
Educational resources for business owners and buyers
Our growing library of documents is designed to help you better understand the business lifecycle, from preparation and valuation to acquisition and transition.
Some resources may require a brief form to access.
50+
Resources
Talk with a business advisory expert
Having the right information is an important first step. Knowing how it applies to your specific situation is where real value is created.
If you are considering selling, exploring an acquisition, or planning ahead, a confidential conversation with an experienced advisor can help clarify your next move.
